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Nigerian Exchange Group Plc has expanded access to its NGX Invest platform with the launch of a dedicated WhatsApp subscription channel, providing retail and institutional investors with an additional pathway to participate in primary market public offers.
Investors can initiate the subscription process by sending “Invest” to the designated NGX Invest contact number, following interactive prompts to view eligible offerings and complete necessary subscription steps directly within the messaging interface without requiring a separate application download.
As part of the standardised workflow, investors select an accredited stockbroker through whom their application is formally processed, ensuring that dealing member firms remain an integral component of the transaction chain.
The newly deployed channel expands NGX Invest’s broader distribution network, which connects issuers to market participants through more than 100 integrated access points, including stockbroking firms, commercial banks, financial technology operators, and mobile telecommunication providers via Application Programming Interface connectivity.
By integrating WhatsApp into the primary market infrastructure, the exchange group aims to eliminate operational friction and enhance market penetration by delivering primary market instruments onto a platform investors already use every day. For corporate issuers, the integration offers an extended reach to deepen retail participation and optimise capital-raising exercises.
The initiative forms part of NGX Group’s strategic execution to leverage financial technology, strategic partnerships, and open-market distribution networks to widen participation across the Nigerian capital market landscape.
Security considerations remain central to the platform’s technical design. While WhatsApp serves as the front-end user interface, all underlying investment transactions are routed and processed through NGX Invest’s secure, regulated clearing and settlement infrastructure. Investors are advised to interact exclusively with the official verified number and are cautioned that they “should never share passwords, PINs, OTPs or other sensitive credentials with third parties.”
The addition of the messaging interface comes amid accelerating digital participation across the domestic capital market, with the infrastructure provider emphasising that increased access must be “supported by secure, transparent and regulated market infrastructure.”
NGX Invest operates as the Securities and Exchange Commission-approved electronic offering platform designed to facilitate public offers, rights issues, and initial public offerings within the domestic market.
Since its operational deployment in 2024, the digital portal has facilitated over 23 primary market transactions and supported capital-raising activities valued at over N3tn across diverse corporate sectors.
