Market News

Nigerian-born global tourism investment promoter and Project Director of the Future Africa Trade and Investment Expo, Amb. Phil Roberts, has concluded a series of strategic engagements in Zanzibar, Tanzania, aimed at strengthening partnerships in tourism, trade and investment across Africa.

Roberts, who holds the Fellowships of the Chartered Institute of Strategic Management (FCISM) and Institute of Hospitality, Security and Development (FIHSD), participated in high-level engagements with key tourism stakeholders during his visit.

A major highlight of the visit was an engagement with the Zanzibar Institute for Tourism Development, where discussions focused on knowledge exchange and capacity building in the African tourism sector.

The engagement explored opportunities for strengthening professional skills and developing human capacity to support the growth and competitiveness of Africa’s tourism industry.

Roberts also held bilateral discussions with officials of the Zanzibar Ministry of Tourism and Heritage as part of preparations for the Future Africa Trade and Investment Expo scheduled to take place in Zanzibar.The meetings were aimed at deepening institutional collaboration and creating opportunities for tourism, trade and investment stakeholders to connect across African markets.

The Future Africa Trade and Investment Expo is scheduled for November 5 to 9, 2026, at the Golden Tulip Airport Hotel in Zanzibar, Tanzania.

The expo is expected to provide a platform for African businesses, investors, tourism operators, policymakers and development stakeholders to explore partnerships, investment opportunities and cross-border trade.

According to the organisers, the initiative is designed to promote Africa as an integrated investment and tourism destination while connecting businesses with local and international partners.

The organisers said the expo would further contribute to building stronger economic relationships among African countries through tourism, trade and investment.

The Zanzibar engagements by Roberts underscore the growing emphasis on regional cooperation and private-sector partnerships as mechanisms for unlocking Africa’s tourism and investment potential.

The Future Africa Trade and Investment Expo, as made known by him, has adopted the theme, “Connecting Africa, Driving Investment, Building Global Partnerships,” reflecting its focus on economic integration and international collaboration.